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Culture War Roundup for the week of July 29, 2024

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Eh they couldn’t even get clips of random real far-right guys like Sam Hyde or Nick Fuentes or whoever saying something creepy? This is substantially less persuasive than LibsofTikTok. I doubt this has any impact

In fact I'd go so far as to say that it... kind of undermines your attack ad when you need to hire actors to play the people that you are trying to attack?

Like, isn't the point of attack ads to show viewers how horrible your opponent is using his own words/actions? Hiring some guy to say "I'm a Republican and I just wanna grill... human babies" doesn't quite have the impact as the ones we've seen from the other side showing the (actual) murderers and rapists that Kamala fundraised bail for.

In fact I'd go so far as to say that it... kind of undermines your attack ad when you need to hire actors to play the people that you are trying to attack?

No, it does not, not if you're the Democrats. Sarah Palin got absolutely ridiculed for saying "I can see Russia from my house", which of course only the parody played by Tina Fey did.

Yeah, there are so many actual weird and discomfiting right-wing figures to pick on, I don't know why "just make up insane creeps who have a set of views no one actually has" is what these folks came up with. It's ludicrous. It won't persuade anyone who wasn't already persuaded.

Imagine even trying to explain esoteric right wingers to normies. You'd sound insane and probably get committed to an institution become a person experiencing houselessness somewhere between "hyperborean bodybuilder chipmunks" and "cloning King Charles II as God emperor"

In some way it's the same advantage that leftists have, where you'd need to explain to your mom "biden's new education secretary has an abdl puppy roleplay fetish he acts out in the office"

Most cheap, fast, and easy sneering works based on prejudices: they only have a 2 minutes hate to work with, so they need to fall back on stock targets the media already prepared for them. The deplorable uncle, the gross neckbeard, the dudebro, the nerd who doesn't know his place. All archetypes their audience has been trained to instantly support violence against.
Even Sam Hyde would be too confusing for instant recognition, if only because he triggers too many grotesque stereotypes at once.

I mean, the comment I replied to mentioned Hyde but I wasn't really thinking of him. Fuentes is enough. And Matt Gaetz, who has the most punchable face in Washington and gives me the ick when I hear him speak. And is also on the Trumpy side, while hated by the GOP Establishment -- so he'd be a good target for an anti-Trump ad.

George Santos also crossed my mind (that dude also gives me the creeps) as a good example of a discomfiting Republican who got expelled from Congress for being a lying creep, no less, but since he's gay the left would never use him as a target. I hear he has an Onlyfans now.

Wait, am I just writing a socialcon attack ad against weird nouveau-Republicans?

I don't know why "just make up insane creeps who have a set of views no one actually has"

Filter bubbles cut both ways: they don't know any right-wing figures because they don't know any right-wingers. Except for the ones of which they're too scared to publicize, since exposing the public to a right-wing figure they believed was ridiculous (but actually wasn't) really backfired in 2016.

It kind of reminds me of those hate crime hoaxes where "he acted like a cartoon caricature of what 2020s Blues think 1950s Southern racists were like and then called me a [skin-color-appropriate slur nobody they know has ever said]", where they don't actually understand that the South is actually far less racist than the North is (by the definitions that were used to dismantle 1950s racism) and that the redefinition of racism Blue Northerners tried is neither a winner politically nor is "being on time is the real racism" easily communicable in an attack ad.

Maybe they're afraid that the real thing would be too seductive? There are people who think Sam Hyde is a legit funny guy (and I will admit that the meme of "Sam Hyde identified as perpetrator behind [terrorist incident]" is actually kind of amusing).

I'm excited for a thirty second long campaign ad about Moldbug.

They did try the biodiesel bit but that ended up being hilarious.

?

I don't know why "just make up insane creeps who have a set of views no one actually has" is what these folks came up with.

Well, the Jimian theory would be that the actual views held by real "weird and discomfiting right-wing figures" constitute thoughtcrimes that these people are forbidden from acknowledging, let alone repeating, even if to mock/criticize.

You also wouldn't want to acknowledge views that are actually something a reasonable person might think if you are invested in believing your opponents are dangerous extremists (or I guess just weirdos is the talking point now).

Alternately, if the truth isn't actually on your faction's side, it is generally a bad idea to show the people you want to convince to vote for you people whose views are more correct than what your faction would have them believe.