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More than that, formerly shelved and sold Disney projects like "Sound of Freedom" were outdoing Indy. Considering Disney's apparent cavalier attitude towards money, seeing that kind of ideological adversary gain a win at their expense has to speak to someone. Or maybe it just further cements the idea that these stupid peasants deserved nothing good to begin with.
It’s branding, they see a lot of value in being the company that woke parents can take their kids to or let them watch. It does leave not-woke parents behind, but until some other company can produce good antiwoke content it’s still the kids company by default.
I mean the flaw in that is that there are not so many woke parents, but I suppose that’s a filter bubble issue on the part of Disney.
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Ultimately if Disney stock continues to plummet, you’d expect activist investors to clean house. The question will become is the brand so damaged that it can be recoverable.
I think probably yes but only if Disney takes public active steps to disavow some high profile mistakes and out their money where their future mouth is (eg a simple way would be bringing back splash mountain).
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