putanumonit.com
Primarily relevant to here through the discussion of what people claim to find attractive vs. choose, but also considers various other measures of attractiveness. I dont agree with all these analyses but think its worth posting simply for considering the topic in a lot more detail then Ive previously seen.
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I think part of the problem is it's a little too reductive to say it's only for men. Why do I as a man go to the gym? One component is certainly to improve my appearance, but that's the least socially acceptable of many other good reasons including to genuinely make myself feel physically better. I do think women wear make up for men, as well as for themselves and for other women. There is practically no situation in the modern world where looking more attractive is anything but a point in your favor. Halo effect, actually attracting partners, and just general confidence.
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