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Why are you called The Motte?
A motte is a stone keep on a raised earthwork common in early medieval fortifications. More pertinently,
it's an element in a rhetorical move called a "Motte-and-Bailey",
originally identified by
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but high value claim to a defensible but less exciting one upon any resistance to the former. He likens
this to the medieval fortification, where a desirable land (the bailey) is abandoned when in danger for
the more easily defended motte. In Shackel's words, "The Motte represents the defensible but undesired
propositions to which one retreats when hard pressed."
On The Motte, always attempt to remain inside your defensible territory, even if you are not being pressed.
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Notes -
https://youtube.com/watch?v=BH5-rSxilxo
Honestly, a fantastic ad. Sort of the opposite, which then worked out the other way.
Smartest celebrity in any crypto promo. He only agreed to it because he’d be written in as the non-believer.
Probably made 8 figures and no-one can even accuse him of endorsing it.
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Wow I had never seen the whole thing. That's a solid commercial, too.
This whole thing works like an extremely meta CYE joke in and of itself. Just layers upon layers of irony at work here.
The more flack Larry David catches for his role in it, the better the meta joke gets.
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