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Notes -
I think wokeness was on the ascent prior to Trump descending the escalator. While it did get turbo-charged under Trump, it also clearly revealed itself and was increasingly unable to sanewash its prescriptions through anodyne description (ie. "Do you seriously take issue with an academic approach to female representation in media? Seriously, a problem with academics?"). Without Trump, I think the poison pills could have gone unnoticed for longer.
And 2024 is not 2016. There was a period where culture makers could more freely indulge their fantasies of a mythical Modern Audience that would monetarily reward their tainted output. In the time since, we have had major, recurring flops across multiple industries, and some clear indicators that audiences aren't chomping on this hook. There will be some token displays of staying in the fight, but this experiment has mostly failed. Important money men will want to pivot away.
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