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This is an unfalsifiable theory. If there is Russian interference, hey, wow, I was right. If there's not, well, whatever, I was just being careful, and it's always good to be careful.
Russian social media campaigns being in any way influential is extremely implausible. Whatever they might be spending would be a drop in the bucket relative to what Americans spend on social media all the time. That has been the case every time a number is attached to whatever Russia is supposedly spending.
Did he claim they were influential, or was he claiming a style?
If he's claiming a style, then that would actually be falsifiable, by establishing a different style is what is actually pursued.
That would be even emptier. Be careful about what you see on social media, because it could have the same effect as Russian disinformation. That parses to something like: Look both ways before you cross the street, because a plane could fall on you.
Counter-point, "Remind yourself that overconfidence is a slow and insidious killer."
Which has the merit and utility of being actually useful advice. Overconfidence is a risk factor, and it can take a long time to take detrimental effect. You could dismiss the warning on the same grounds of falsifiability- if overconfidence does get you killed here then you were right and if it doesn't you're just being careful and careful is good- but this ignores that sustaining carefulness is an enduring good in and of itself.
This is a relatively common form of warning for harms that can come with unclear immediate impacts. Don't just eat mushrooms you find in a forest, they may be poisonous. Walk slower on just-mopped floors, they may be slippery. Don't trust strangers on the internet, they might be bad. The fact that these warnings don't have to come in a context where the element of danger is immediate or guaranteed doesn't make them non-falsifiable, and their value can come because the warned against function is rare. When an element of danger is rare, it's easy to ignore the possibility of something that could be prevented with diligence.
By contrast, 'look both ways because a plane could fall on you' has no link between cause of warning and effect of warning. Looking both ways does nothing to warn you of the danger that comes with 'up,' so there's no merit of dilligent reminder. It also an argument of a specific instance (planes crashing into crosswalks is so singular that it can't really be claimed as a trend) as opposed to a trend-consequence of mounting risks (overconfidence may not get you killed this time, but the reoccuring and persistent nature can lead the threat to grow over time).
Which simile is better for "the danger of the Russian style of disinformation" is up for debate, but I'd wager (and right) on the comparison to overconfidence than to airplanes-on-crosswalks.
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