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Notes -
I mean, this isn't really that unusual. Horror movies are low-status even compared to schlock like Indiana Jones, but they always make very good box office returns for low budgets, which is why there are like ten Insidious movies.
It's not really obvious to me that the failure of this latest offering really has anything to do with Woke, either. Crystal Skull didn't flop, but it wasn't a smash hit and it burned a lot of the goodwill the series had. And now? Most young people don't know Indiana Jones or care about him.
Most young people's PARENTS would care, so you can bet that the gamble here was that these parents would make their kids watch the originals, which are of course enthralling, and then drag the kids to the theater so they could hook them on sequels with new characters into the future, thus sustaining the series as a possible ongoing franchise.
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