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Ads are not bad; ads can be great

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Most of the products I want to buy are not the kinds of products that $major_platform is willing to sell ads for (to the degree that I have to intentionally seek their ads out), and of the ones that are, I... generally already shop there.

So the only ads I really see when I'm not looking at something under uBlock... are ads for cars and food products, and the odd government office trying to justify its budget again. I'm not in the market for cars at the moment since they're all >15,000 dollars for anything that would be a worthwhile upgrade, I already have enough Coke in the fridge, and I've seen enough "our Branch Covidian stance was justified" over the last 2 weeks that those ads are just a net negative to my mental well-being.

Thus I just block everything, and don't feel guilty about doing so.