site banner

Culture War Roundup for the week of July 3, 2023

This weekly roundup thread is intended for all culture war posts. 'Culture war' is vaguely defined, but it basically means controversial issues that fall along set tribal lines. Arguments over culture war issues generate a lot of heat and little light, and few deeply entrenched people ever change their minds. This thread is for voicing opinions and analyzing the state of the discussion while trying to optimize for light over heat.

Optimistically, we think that engaging with people you disagree with is worth your time, and so is being nice! Pessimistically, there are many dynamics that can lead discussions on Culture War topics to become unproductive. There's a human tendency to divide along tribal lines, praising your ingroup and vilifying your outgroup - and if you think you find it easy to criticize your ingroup, then it may be that your outgroup is not who you think it is. Extremists with opposing positions can feed off each other, highlighting each other's worst points to justify their own angry rhetoric, which becomes in turn a new example of bad behavior for the other side to highlight.

We would like to avoid these negative dynamics. Accordingly, we ask that you do not use this thread for waging the Culture War. Examples of waging the Culture War:

  • Shaming.

  • Attempting to 'build consensus' or enforce ideological conformity.

  • Making sweeping generalizations to vilify a group you dislike.

  • Recruiting for a cause.

  • Posting links that could be summarized as 'Boo outgroup!' Basically, if your content is 'Can you believe what Those People did this week?' then you should either refrain from posting, or do some very patient work to contextualize and/or steel-man the relevant viewpoint.

In general, you should argue to understand, not to win. This thread is not territory to be claimed by one group or another; indeed, the aim is to have many different viewpoints represented here. Thus, we also ask that you follow some guidelines:

  • Speak plainly. Avoid sarcasm and mockery. When disagreeing with someone, state your objections explicitly.

  • Be as precise and charitable as you can. Don't paraphrase unflatteringly.

  • Don't imply that someone said something they did not say, even if you think it follows from what they said.

  • Write like everyone is reading and you want them to be included in the discussion.

On an ad hoc basis, the mods will try to compile a list of the best posts/comments from the previous week, posted in Quality Contribution threads and archived at /r/TheThread. You may nominate a comment for this list by clicking on 'report' at the bottom of the post and typing 'Actually a quality contribution' as the report reason.

6
Jump in the discussion.

No email address required.

Though I would admit in proportion to the talent the amount of truly game changing companies is fewer, I would argue that there is much happening in Indian It. The reason why there is an impression that there is not much happening is due to not much mainstream attention being paid to it.

Food delivery companies are thriving here despite the Indian market not being mature enough for that segment(Indians prefer home cooked food more). Swiggy and Zomato both have order volumes comparable to Doordash despite being limited to Tier 1 and Tier 2 cities. A lot of people in Tier 1 cities prefer ordering food online, all 3 times rather than cooking food or going out. The delivery time and price is also reasonable. The effect has been so massive that many brands have been created focusing on catering to online food delivery market, with entire buildings dedicated to cloud kitchens coming up. Both of them also made forays into the grocery delivery business promising delivery in 10-15 minutes. The reason why it is not on radar in the US is compared to doordash the revenue is significantly smaller(average order price is $5 here since food is cheaper here).

On the other side in the telecom, Jio's massive disruption of Indian market resulted in 90% decrease in price of mobile data in a year. In addition to that the number of Telecom providers from 10 to 3, which as things seems like while become a duopoly of Jio and Bharati Airtel. The reason why that is not in mainstream media may be because the story isn't sexy or appealing enough. Jio instead of being a scrappy startup was instead a pet project of the richest man in Asia, Mukesh Ambani.

But by far the biggest innovation in the Indian market is the Unified Payment Interface or UPI. UPI is a payment system which enables easy transaction directly to and from the bank account. Almost all banks support it, payment is as simple as just adding the amount and inputting a 4-6 digit code and bam its done. And oh boy has this has been adopted. From rural to urban, the rich, the poor, the startups or street hawkers, millennial, boomers you name it. Adoptions has been in every single strata. The ease of use, wide acceptance from merchants and integrations it has become defacto mode of payment. Hell, I don't even carry a wallet nowadays. Created by a government funded organization called NPCI that lended it a lot of credibility and has a lot of apps dedicated to implementing the system, though the most dominant are Google Pay and PhonePe.

There are a lot of other companies that I can go on and on about like Myntra dominating the fashion segment that has even Amazon stumped, Zerodha a robinhood like app which thrived using despite no advertising or VC funding, CRED's unique business model of targeting just the top 1% for credit.

India has its own challenges, VCs are more risk averse so getting funding for an unproved idea is significantly harder, once invested the growth at all costs mindset kills a lot of interesting startups in its infancy, even talented Indians aspire for stable jobs rather than entrepreneurship(courtesy a millennia of turbulence) though all of it is slowly changing.

UPI is a lifesaver, and I dearly missed it when I was abroad.

Frictionless transfer of money is such a glaringly obvious public good that I can only imagine the power wielded by US payment processors that keep it down.

It's about the only good thing that came out of the Modi government in my eyes.

However, I don't see most of your comment as conflicting with the parent's claims since most of the startups you mentioned are clearly copying Western innovation.

However, I don't see most of your comment as conflicting with the parent's claims since most of the startups you mentioned are clearly copying Western innovation.

I would disagree, for an idea to be considered an innovation it has to be novel enough to be not be thought of independently by different people. For example, the idea of having to selling your goods online and getting it delivered is a clear logical conclusion of the thought process of how to make money online. It doesn't take a counter-intuitive thought process to arrive at the conclusion that the convenience of ordering at the comfort of your home is something people would find valuable and sure enough there were multiple competing companies in 90s striving to be that company. The innovation was how to pull it off, only Amazon and EBay were the only ones who could and that too with drastically different approach. In hindsight we now know that the Amazon's strategy of being the seller rather than auctioning products of ebay was the one that made a robust ecosystem of online marketplace. Even with that approach there were plenty of companies that were using the same approach yet amazon won. Amazon's bet that focusing solely on books in the start since they were non-perishable and easy to ship, was the core insight that helped it outperform the competition. This innovation was in turn copied by Flipkart in its own quest for growth in India, and that I believe is a clear example of copying Western Innovation.

The idea of food delivery is similarly not novel enough to be called an innovation. The idea that aggregating restaurants and then providing them logistical support to get their food delivered to customers willing to pay for it is not an innovation in itself. Infact all the different food delivery companies were founded in 1-2 years of each others with an unproven market model. Its the execution and the companies solutions to problems that arise with a complex logistical network to ensure speedy delivery of food is the innovation here. Doordash and Swiggy/Zomato operate in radically different environments, and at the same time their solutions to their own market specific problems are so divergent that you cannot say that Swiggy copied Doordash and vice versa. So I disagree with the proposition that these are not innovation in their own right but copying western ones.

Another good example would be Myntra. Though selling clothes online has been around since 2 decades, Myntra's approach to the complex problem of sizing issue, search-ability, options etc is an innovation that is entirely unique to it, and the fact that Amazon despite its dominance in the online retail market hasn't been able to crack the fashion segment is a testament of how innovative Myntra's value chain is. Innovation here isn't the idea that we can order clothes online but the how easy Myntra makes it for us to buy clothes by providing good estimate of the fit of any product, simple return procedure, the ability to search for clothes that someone was wearing just by uploading their pics. You cannot juyt equate an idea as innovation.