Designing ads that do not disrupt UI or UX, but instead align with the default context within which they exist. Cc: Reddit and Quora's native ads.
Better data collection to improve relevance.
This is about as useful as saying "the solution for crime is not telling the criminals theft and murder is bad, and putting them in jail. The solution is to make people just realize they shouldn't steal and murder". Good luck with that, please tell me when you find out how to do that. So far all the ad industry is running - no, flying on super-sonic jets - in the opposite direction. I am lazy, so I tried to get by without installing ad blockers a couple of times when getting new phones/tablets. Nope. It's not possible. Ads eat so much CPU/memory/bandwidth that it is just intolerable to me. I'd rather stop using the device altogether then use it with ads. And the targeting of the most ads remains to be horrific. I'm pretty sure by now ad networks know about me more than I bother to remember about myself. But they still show me crap that is so dull, repetitive and annoying that it threatens my mental health if left unblocked. I get the role that the ad industry played in the spread of the free services on the internet and supporting independent creators. But this once useful function turned malignant, and now it grew entirely out of proportion and became evil. And I see no way to make it go back to benign forms.
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This is about as useful as saying "the solution for crime is not telling the criminals theft and murder is bad, and putting them in jail. The solution is to make people just realize they shouldn't steal and murder". Good luck with that, please tell me when you find out how to do that. So far all the ad industry is running - no, flying on super-sonic jets - in the opposite direction. I am lazy, so I tried to get by without installing ad blockers a couple of times when getting new phones/tablets. Nope. It's not possible. Ads eat so much CPU/memory/bandwidth that it is just intolerable to me. I'd rather stop using the device altogether then use it with ads. And the targeting of the most ads remains to be horrific. I'm pretty sure by now ad networks know about me more than I bother to remember about myself. But they still show me crap that is so dull, repetitive and annoying that it threatens my mental health if left unblocked. I get the role that the ad industry played in the spread of the free services on the internet and supporting independent creators. But this once useful function turned malignant, and now it grew entirely out of proportion and became evil. And I see no way to make it go back to benign forms.
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