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Notes -
Latest "red pill"' icon, former fighter, pimp and now grifter selling information on how to make money, become fit and, of course, get women.
A lot of his audience like him because he's an aspirational figure that emphasizes an internal locus of control rather than victimhood - while also feeding the part of men that likes to see themselves as temporarily embarrassed ubermensch. Or, more charitably, a recognition that no feminist-style solidarity or ideology will change that men have to develop themselves and compete against other men and someone has to fail.
People like Jordan Peterson and Andrew Huberman do offer positive messages and roadmaps, but as relatively stable married men with conventional advice (Peterson especially is vocally against hookup culture) they don't really satisfy young males' natural fantasies of unlimited sexual access and climbing the status hierarchy, perhaps by literally kicking people's asses.
Yes, Tate's worldview is one where a lot of "loser" men will fail but the trick is of course that he's telling you the audience member how to not be that guy.
The logic is that there's no going back to some sort of equitable 1950s distribution of women anyway, the romantic safety net for normal guys is gone and we live in an inegalitarian time, a new sexual Gilded Age. No point complaining about it, it's done. Since you can't just count on finding one normal "modern woman"* easily like your grand-daddy did at the church ball or whatever, all men should be trying to maximize your chances by becoming the Top G(uy).
You're gonna be that top guy, obviously (if you buy his course).
As for his "using" of women - the men he sells to are products of the oppositional, transactional, selfish culture of the gender wars, rap music and hustle culture - it's every man for himself in the market. The logic being that women (well, everyone) are in for themselves and have all sorts of advantages now so why not shouldn't men play their own game? If you don't want to be "used" don't sign a bad contract.
There's probably an added element of vengeance and vicarious pleasure in that feminists are blamed for ruining any old arrangements and trumpeting female freedom and agency, so if things also go wrong for them (as they've gone for the audience) and the tables are turned, well...that's just the game they wanted to play.
Of course, in a highly porn-friendly world, many may simply not give a shit at all about women being "exploited" via a webcam business cause they're already jaded to it happening on an industrial scale. Contractarian logic doesn't lend itself to sympathy here - especially if the charge is of emotional manipulation.
TBH the oddest bit is how he admits to basically preying on male loneliness (basically running a webcam business and leading men on to think they're chatting with the women when they weren't, basically defrauding them) while also sounding notes about how hard a man's life is and never gets called on it by his audience.
But, again, temporarily embarrassed millionaires and all.
* A polite euphemism for everything from "slut" to "naive blank slateist" to "unjustifiably selective harpy"
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