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Notes -
It's a book for low-level and middle managers, the ones that are called the Clueless. "Do your job well, and you will be valued and rewarded" more or less works for ICs, but many people think it works for managers as well. This is a lie. The whole system of annual goals, KPIs and stuff like that exists to weed out crap managers, not to identify and promote good ones. Good managers have their own goals that have a double purpose: some executive at the top needs the result and this increases the manager's visibility overall
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