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Notes -
Two of the videos were riding the "Deano" wave as re-popularised by semi-obscure esoteric RW anons on twitter (e.g. https://x.com/kunley_drukpa/status/1572994810499432448 )- which is sort of a British archetypal "working class lad done well" but with the modern consumer culture modernity dialled up to 11. The other two both fall more into the "Gammon" genre, popularised during Brexit and also Euro 2020. They often feature Tango (this chap: https://www.dailymail.co.uk/news/article-11486337/England-superfan-Tango-Man-apologises-going-topless-Qatar.html) or other Brexit/Nationalistic discussion. These things come and go in waves, TiKTok seems to play a large part, but they're always getting shared by slightly elderly relatives a couple of years after they did the rounds the first time. It mostly seems to be middle class white Brits laughing at their lower class brethren, rather than inter ethnic or anything, and Americans sometimes get involved as well.
The poking fun between classes genre has always existed, but the underlying "Gammon" concept can be traced back at least as far as Enfield's Self-Righteous brothers sketches: https://youtube.com/watch?v=CvbXwwob8Kw.
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